Welcome! You’ll be greeted by your own one-to-one bridal stylist who will have a chat with you about your style and she’ll then help you to select some dresses to try on. We’ll usually begin with around 6 – 8 dresses in the changing room but once you start trying on some may be swapped in or out depending on your preferences. Your stylist will assist putting you into the dresses, provide styling advice, advocate your choices to opinionated guests and will be there to support all of your choices and needs. You may be encouraged to try on dresses and styles you might not normally have considered but that’s part of the fun!

Our gowns range from £1200 to around £2500. For those brides looking for a price point either higher or lower than this we now have a small collection of styles that go up to £4500 as well as gorgeous discontinued sample and sale gowns starting from around £500.

Our brides come in lots of different shapes and sizes so we want our samples to reflect this. Bridal sizing usually runs a little smaller that high street sizes and our samples range from UK8-26 and can be ordered in UK0-30/32. You’ll find that on our racks the majority of the samples are UK12-UK16 but we also have an ever growing range of gowns in UK8 and UK10 as well as from UK18-UK26 and are committed to expanding these collections even more. While its frustrating that not every sample is available in every size, our stylists have lots of tips and tricks ranging from pinning or clipping the gown on you to give you a good idea of how it would look in a smaller size to adding in an extra panel if the gown wont zip up fully. Check out our Instagram to see our beautiful brides of all sizes rocking their ER gown!

We charge a £20 booking fee for a weekday appointment and £30 for a weekend appointment. So, what do you get for this? - your own one to one stylist with extensive experience and knowledge to advise and support you - Access to our carefully curated collection of over 200 gowns, one of the biggest in Scotland - All your questions, needs and concerns answered (both pre and post appointment) by our full time bridal concierge, Steph - Complimentary refreshments If you find your gown with us any appointment payments will be deducted from your balance.

We would love to welcome you with up to 4 of your most important people to share in the fun and you’ll all be offered complimentary refreshments including tea, coffee, juice and...PROSECCO! We understand that some of our brides may want more people with them to share in the fun of the event so we also offer a VIP appointment for a small fee on a Thursday evening where you’ll have exclusive use of the shop and be able to bring up to 6 guests.

Of course! You are very welcome to use technology to bring in as many people as you like into the appointment digitally...just be careful though, too many opinions can be difficult to navigate.

The most important answer here is ‘whatever makes you feel comfortable’ – whether that’s a thong or Spanx from ankle to armpit, you wont find any judgement from us! We suggest a nude or light coloured underwear and a good fitting strapless bra can be great if you’re considering that style of dress. In many cases you wont need to wear a bra at all due to the construction of the gown and we’ll be on hand to give underwear advice for your big day. You don’t need to bring shoes with you for your appointment as we have 4 inch pedestals for you to stand on to give the impression of heels without having to take them on and off for each dress. While we don’t sell shoes, we do have a small collection of Jimmy Choo heels in limited sizes that you’re very welcome to try on with your gown.

Our appointments last roughly an hour fifteen minutes.

We have veils, belts, tiaras, combs and hair vines in store so that you can accessorise your gown to perfection. While we don’t stock jewellery, shoes, bridesmaids or mother of the bride dresses we’d be happy to point you in the right direction.

You’ve found your gown at Emma Roy, congratulations! We require a 50% deposit before we can order your gown with the remaining 50% due when your gown arrives in store. We accept card (not American express though – sorry), cash or BACS payments.

When you’ve found the one and decided that you want to place your order we’ll take your measurements as quickly and painlessly as possible. We know that this part can be triggering or stressful for some people so if you’d rather not know your measurements just let us know and we’ll gladly keep them to ourselves. Each designer has their own size chart so we’ll go over the corresponding size chart together so that we can agree on the best size for you. We then offer an optional in house alterations service to make the dress fit perfectly.

In an ideal world we like to have your order placed no later than 8 months before your wedding. This gives 6 months for delivery and then allows us 8 weeks for alterations. We recognise that not every bride has the luxury of time so we can sell off the peg or make enquiries with our designers about rush delivery or available-for-immediate-delivery stock. Lots of our brides like to start the shopping process around a year or so before the big day and if you’re ahead of the game in placing your order we’ll have your gown delivered 6 months before your wedding meaning that we can store it free of charge for this time. If you’d like us to store your gown for longer than this time we charge £10 per month.

We have a small team of skilled bridal seamstresses in store so you can have your gown fitted just for you. Alterations are usually carried out over 4 appointments in the 6 – 8 weeks before your wedding and these appointments are Monday – Friday only and subject to availability. Alterations are not included in the price of the gown and average at £420 but this could more or less depending on what alterations are required. We can also sew in bra cups or make design changes (design changes subject to consultation) to your gown for an additional cost and you’ll need your shoes and underwear for all of your fittings. Our seamstresses are very much in demand so if you do want to use this service please book in as soon as possible before your wedding to have the best chance of securing the dates for fittings. N.B. We don't contact brides to arrange alteration appointments.

We can offer a condensed fitting service over two ‘all day’ appointments a bit closer to the wedding meaning in most cases you’d only have to travel to us twice instead of the usual 4. This service is very limited and subject to availability.

Most brides like to collect their gown a week or two prior to the wedding (don’t worry, we’ll give you advice on how to store it!) but if you need it sooner we can schedule this to work with your timeframe.